Welcome Car Dealers, Marketing Directors and Internet Sales Managers
I don't get much interaction with sales people, so whenever I have the opportunity, I love to engage myself in the process to see what techniques they employ.
And this weekend I was in need of a van, as my van rental was due back this week Thursday.
So, in brief, here's some of the sales techniques and processes they used on me:
This particular dealership uses a "no-haggle," upfront pricing approach. Pfft -- like I believe that load of malarchy.
The salesman was pretty good in my estimation. He used my first name when addressing me; he took control by telling me where to go, where to sit, what to look at. Basic sales control stuff.
I didn't find the right solution from the Internet.