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A better way to buy a car - Hyundai Shopper Assurance


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Hyundai Shopper Assurance is making the car buying experience better. With transparent pricing, paperwork you can do online, test drives that come to you…

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Ingenius Innovations

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Automotive Digital Marketing Member Pricing For Internet Sales 20 Group 11


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Automotive Digital Marketing Member Pricing For Internet Sales 20 Group #11 in Miami June 11-13, 2018.

'On Air' - Tier 4 Marketing in Auto Retail Marketing with Ralph Paglia


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'On Air' - Tier 4 Marketing in Auto Retail Marketing with Ralph Paglia

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ODO Club - Reward Your Best Customers 2

by Ralph Paglia ODO Club - Reward Your Best Customers 2 http://odoclub.com/public/dealerships/join

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ODOclub Its Easy

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ODOclub Reward Your Best Customers

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It Pays to Drive™ OdoClub® www odoclub com

by Ralph Paglia It Pays to Drive™ OdoClub® www odoclub com http://odoclub.com/public/dealerships/join

ODOclub Dealer GM

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Anne Fleming posted a blog post

Anne Fleming posted a blog post

How Your BDC Can Minimize Leakage with Digital Customers

Did you know that less than 6 in 10 women car buyers report not being satisfied with the initial greeting at car dealerships? Last week, we discussed how to improve in-store guest engagement with 7 ‘face-to face’ suggestions.However, when the initial interaction is via email or social media, your response is no less important. Digital communications have the advantage of being read when your customer has the time. It can actually be more relaxed and as effective as an in-store visit.The number 1 resource women use when in the shopping funnel is dealers’ websites. Know that this market prefers to do business with a trusted resource. To improve these communications and convert more online browsers to buyers:Tips for Improved Digital CommunicationRead the customer’s communication carefully before responding. What is her question? What information does she need? Take time to construct a concise response that creates trust. Keep it simple and to the point. Stay away from confusing industry jargon.Don’t start with a canned response. Your customer has taken time to engage with you, return the favor by starting with a personal response.Include reviews from women. Women rely on reviews 50% more than men. Include a link to reviews from her peers so she can discern the experience and culture and see how your dealership responds to great feedback and concerns.Why do business with you. Reviews help to shape beliefs about your dealership. However, it’s also important to manage expectations about the customer’s experience. Do you provide overnight concierge vehicles to service drive customers? Or, is 40% of your management team women-led? Or, do you create a comfortable and relaxed environment? Does your sales strategy include solution specialists that are low key and co-create relationships?Give her a reason to visit. Provide an incentive for her to take time to see what you have to offer. Use this platform to offer to wash her car or change the oil while she takes a tour of your facility. Have a few cars ready for a test drive. In short, make her visit efficient and productive.Provide value-add content. Some emails are outside the “price and payment” type. In these cases, link to content on your site to help guests navigate the many topics of car buying and taking care of their vehicles. See email example below:Click here to get tips to improve face-to-face greetings.See More

Black Book posted a blog post

Black Book posted a blog post

How Much Are The Cars Worth on Jerry Seinfeld's Show?

Jerry Seinfeld's "Comedians In Cars Getting Coffee" is one of the more popular shows on Netflix, and has been running for ten seasons. In the show, famous comedian Jerry Seinfeld has coffee and fun discussion with another famous funny person, such as Jay Leno, Dave Chappelle, or Ellen DeGeneres. The car Jerry drives to pick up his guest, usually is the star of the show. Black Book, which tracks valuation histories on collectible autos, recently conducted an analysis of the value of each of the cars that have been showcased on Seinfeld's show. Below are the top-ten most-valued autos that have been featured on the show, according to Black Book. 1958 Cadillac Eldorado Biarritz Convertible: $225,0001970 Mercedes 280 SE Cabriolet: $240,0001970 Plymouth Superbird 426 Hemi: $300,0001973 Porsche Carrera RS: $650,0001971 Ferrari 365 GTB/4 Daytona: $825,0001976 Lamborghini Countach: $1,000,0001973 Porsche Carrera RS Lightweight: $1,000,0001964 Aston Martin DB5 Coupe: $1,250,0001969 Lamborghini Muiura P400S: $1,35,0001955 Mercedes 300 SL Gullwing: $1,600,0001964 Aston Martin DB5 Convertible: $2,600,000 "Like pairing a fine wine with a great meal, Seinfeld does a fantastic job pairing classic automotive beauties with some of today's most entertaining personalities," notes Eric Lawrence, Director of Specialty Products at Black Book. "Viewers certainly appreciate the comedic value of the show, but they are entranced by the elegant cars in the show, and are captivated by the opportunity for an up-close glimpse of some of the auto industry's most prized works of art." See More

Bill Wittenmyer posted a blog post

Bill Wittenmyer posted a blog post

If I Out Call You, I’ll Out Connect You

At its core, sales is a numbers game. It always has been and always will be. If you’re selling the same product that others are selling, you can only expect to close a percentage of customers that come into your store. In our industry, top performers close 50 to 60 percent of their appointments. Therefore, logic dictates the only way to increase sales is to make more appointments. We all know you can’t rely on “ups” alone.  So, how do you get more appointments? It’s pretty simple. You make more phone calls. The person who makes the most phone calls makes the most connections. Those who make the most connections, make the most appointments and ultimately close the most sales. Makes sense, doesn’t it? Yet, many salespeople routinely struggle to make the necessary phone calls. This is why 30 percent of auto dealerships now use call centers for the type of “heavy lifting” phone calls that their sales team can’t, won’t or don’t do. I’m talking about calling hot leads, cold leads and equity leads generated from data mining your CRM for potential customers who in a buying position, about to go out of warranty or come off lease. What’s that I hear? Your salespeople are already making these phone calls? Are you sure about that?  Just because your team is making some phone calls, doesn’t mean they’re making the right kind of calls, or all the calls they could be making. Let me share a few common myths that I keep hearing, and the reality of what’s going on. Myth #1: My salespeople are making those calls.Fact: Your salespeople aren’t making enough calls. Call center data shows it takes an average 4.8 phone calls to connect with a customer. The average salesperson follows up with a hot lead two or three times and virtually ignores cold leads. Plus, salespeople get caught up in other activities of daily meetings, talking to ups, customer appointments and lunch. There’s isn’t enough time in the day for them to make the hundreds of calls required for prospecting. Call center agents make phone calls, every day, all day long. That’s the only thing they do, and they are trained to know how to handle each type call professionally and use the right call guide to get information dealers need. Myth #2: My salespeople are motivated to make phone calls.Fact: Salespeople are not paid to make phone calls. Salespeople are paid on commission when they sell cars. So, they will always be chasing the down funnel leads they believe are close to closing—and rightly so. They are not data mining your CRM or creating strategies that will fill their pipeline full of prospects three months away from purchasing a vehicle. Call center agents create organized outgoing call campaigns and execute those campaigns with precision. They don’t lose interest in customers who don’t call them back. They contact cold leads and nurture up funnel leads. Then, when a lead becomes “hot,” they hand it over to your sales team. Myth #3: My salespeople have better phone skills than an outsourced agent.Fact: Not all salespeople are great on the phone. Do you hire salespeople based on the impression they made from a phone call or from their in-person interviews? If the latter, how do you know what their phone skills are? Most sales people are great face to face but many lack the patience needed for effective phone skills. How much phone skills training do your salespeople receive? Or, do you just assume that they should know what to say and how to say it? Converting conversations into appointments is a specific and learned skill. Call center agents are trained how to be personable and sound authentic. Asking for an appointment too soon is guaranteed to drive the customer away. You need to earn the right to ask. Myth #4: My salespeople are great at making follow up callsFact: Some salespeople suck at follow up calls It’s not their fault. When a customer leaves your lot without purchasing a vehicle, the salesperson has often done everything they can do. When they call to follow up, they don’t have an enticing offer to lure the customer back in, so they resort to the “checking in” call or asking if the customer has made a decision yet. No wonder customers avoid answering their phones. However, 95 percent of customers contacted by a third party are willing to take a short survey about their customer experience. This is what call center agents do. These surveys provide valuable insights into what your sales team is doing right and wrong so that you can coach them up effectively. Additionally, sometimes the customer shares the real reason why they didn’t buy, which is not always the same reason they give the salesperson. When the real objection is identified, the customer feedback is given to a sales manager who has strategies to overcome that objection. Yes, your salespeople “should” be making phone calls. But are they? That’s the only question you need to answer, and hopefully, it’s an honest answer. Because whoever out dials, out connects and outsells.See More

Cynthia Madison posted a blog post

Cynthia Madison posted a blog post

Automotive digital marketing trends you need to watch out for

There are many things to be learned from the automotive industry. It is necessary to offer the consumer convenience, campaign on various platforms, and completely embrace digital marketing. Companies and organisations involved in the design, development, manufacturing, and sale of motor vehicles have understood that it is of paramount importance to use electronic devices, not to mention the Internet. It seems that digital marketing strategies are becoming greater and more numerous. Advertisers are spending  a great deal of money on producing promotional advertisements carried out online.At present, there is no choice when it comes to encompassing technology in the efforts of communicating with the target audiences. We are living in a digital age. Everything from real estate to health is changing and this is all due to technology. Taking into account that almost everything is going digital, it is important to go online to market your business. There are several opportunities in the hands of automotive digital marketing professionals who are willing to work smart, not hard. Marketing trends are changing quickly, which is why you need to be well-informed. Here are the automotive digital marketing trends that you should watch out for.Refining data securityIf you have not been living under a rock, then you know that Facebook was currently involved in a scandal for failing to ensure privacy for user data. The corporation released private information to a third party and it claims that this was an accident. Facebook started a trend in data security settings. To be more precise, changes were made with regards to the way in which the ads are targeted. Consumer data and cutting-edge technologies are used in order to provide personalised campaigns. The problem is that it is difficult to deliver the information that consumers are looking for and honour consumer privacy because everything is interconnected.Those involved in advertising and promotion have to be responsible for how their emails, ads or other messages are targeted. It is important to stabilise personal info, app usage, browsing, history, offline information, and so on and so forth. You do not have to be a genius to understand that digital marketing will never be the same. It is possible to target the audience by location, age, and behaviour. The point is that it is not necessary to expose their personal data. The use of personal information needs to be approved by the consumer. Automotive digital marketers should act upon carte blanche from the audience.Visual content that promotes the auto businessUsing images so as to convey important information in an engaging visual format is the best approach. The human brain is able to process visual information a lot faster than it handles text. It should not therefore come as a surprise that visual content is one of the most effective marketing tools. People do not want to be told that you resort to metal pressing tools and processes for sheet-metal components. They want to see the result. It is indeed interesting that the automotive industry is using metal in all end-use segments, but you cannot expect consumers to have the same passion or understanding for lightweight metal. You have to show them the effect brought about by incorporating sheet-metal components.Visual content enhances understanding and promotes the retention of details, which is a good thing from a promotional perspective. Individuals take great pleasure in visual elements, in particular if there is vehicle imagery involved. A car does not represent something that takes them from one point to the other. It is a way of life and a status symbol. Automotive marketers should focus their attention on what makes their offering unique. Every business has something that helps it stand out from the crowd and consumers need to see that. Information is a lot easier to understand when it is presented in the form of photos. The idea is that good visuals are key when it comes down to reaching the target audience. Pictures are not enough, though. It is necessary to have video as well. Not only is video the most desirable content ever, but also the most effective one.Marketing to appeal to mobile device users  Taking a close look at the number of mobile device users in the world is pointless. We already know that there are billions of people with cell phones, tablets, and smart watches. In recent  years, marketing efforts have been geared towards this category of people. Due to the fact that mobile devices have become an integral part of auto shoppers’ journey it is essential to include them in the digital interactions. Just like companies and organisations involved in the design, development, manufacturing, and sale of motor vehicles that are desperately trying to find a metal pressing company, regular individuals search the Internet for information on the mobile devices that they have in their possession. It makes perfect sense implementing a mobile marketing strategy.The automotive industry does not need to try that hard in order to reach consumers. All they have to do is to optimize their website for mobile. If the online platform is not mobile-friendly, it will be impossible for users to navigate. More often than not, enterprises choose to have a second site for mobile users. There is no denying the fact that this implies an extra effort, yet there are aspects of the website that refuse to migrate to the mobile platform. Therefore, it comes in handy to have two websites. Desktop is king as far as comparing cars is concerned. Nonetheless, consumers get the details that they need from their mobile devices. That is a fact.Conclusion  It is relatively simple to stay on top of marketing trends. Yes, but why is it so important? It has something to do with the fact that change is constant. Automotive digital marketing trends are changing at a rapid pace and there is no way of knowing how things will be in the near future. Sure, but that does not mean that it is not worth giving it a try.See More

Rahul Paul posted a blog post

Rahul Paul posted a blog post

Is it time to sell your car or trade it for another? Here’s how you can tell

Are you thinking of buying a car? Well, you aren’t the only one.The automotive industry is doing reasonably well even in today’s economic conditions. International car sales were 79.02 million in 2017. This figure is expected to rise to 81.5 million units by the end of 2018.Whenever you buy a new car, you are faced with a dilemma. You have to decide what you want to do with your old vehicle. Should you sell it separately and pool in the money, you get to buy a new car? Or, should you merely trade your old vehicle for another one?It might surprise you, but there is a whole science to this decision. Before you decide what to do, you must answer a few questions.What is the condition of your used car?Depending on the current shape of your car, you can decide to sell it or trade it. Let’s say; you bought it last year. It barely has any mileage. Then you might want to sell it off. However, if you have been using it for a long time and you must invest in repairing it before you can sell it, you must analyse whether the investment is worth the price you will get. To value your car, you can use free car valuation UK companies offer.Remember, even if you trade in your car, it has to be in a proper condition. But, it is a fact that for trading cars, the shape can be worse compared to when you are selling it privately.How research-savvy are you?If you hate doing research, brace yourself. Unfortunately, regardless of whether you sell or trade, you will have to do some research. However, when selling your car, you will have to do much more thorough research compared to when you are trading it. When trading used cars, all you have to do is go to a valuation site and know the worth of your vehicle. But, when you sell it, you have to value it and decide what method to use to sell it. Additionally, you will have to learn all there is to know about your car. This is because potential buyers would like to know as much as they can about the vehicle when they buy it from you.Do you like negotiating with people?Do people annoy you? Would you rather just deal with one person than negotiating with a lot of people? If so, it is better than you trade your car. Here, you will be only be required to talk to people are the dealership. But, when you become a seller yourself, be ready to be bombarded with phone calls and questions. Be prepared to communicate with a lot of individuals if you wish to sell your car.ConclusionWhich approach is better for you will be decided by how you answer the questions mentioned above. Also, weigh in the pros and cons of both approaches. Assign weights to different aspects and then decide which option is better. Think the decision through.Sell or trade your old car. Get a new one. Enjoy your new vehicle. Create new memories.Author Bio:About Michelle Joe: Michelle Joe is a blogger by choice. She loves to discover the world around her.She likes to share her discoveries, experiences, and express herself through her blogs. You can find heron twitter: @michellejoe524See More

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Lea Noel posted a photo

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Alexandria is now a member of Automotive Internet Sales Management Professionals
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JoeClark posted discussions
Nov 4, 2017
JoeClark posted a discussion

Meta Desc. for Product Pages

Hey guys, So I have my first ecommerce client, and none of their product pages have a meta description....we're talking almost 1K pages. That's a lot of descriptions to write! However, they have done a good job of writing product descriptions on the page. Anyone have see any issue with using the first few lines of the product description for the Meta? Or should I bite the bullet and try to get 1K unique / optimized meta descriptions written? What would you do?I didn't find the right solution…See More
Oct 16, 2017
JoeClark posted a discussion

Skoda Rapid Monte Carlo Edition Launched?

hii,     India-spec Rapid Monte Carlo to get special paint combination and unique equipment.It will come with a red exterior shade and an all-black interior. Additionally, it will also get an all-black grille and wing mirrors, along with 16-inch alloy wheels and a tailgate spoiler, both in black shade.Thanks!I didn't find the right solution from the Internet.References:  …See More
Oct 10, 2017

Forum

How much longer will clash royale support IOS7?

Started by JoeClark Nov 4, 2017.

MORPHLING GOING FORWARD

Started by JoeClark Nov 4, 2017.

Meta Desc. for Product Pages

Started by JoeClark Oct 16, 2017.

Skoda Rapid Monte Carlo Edition Launched?

Started by JoeClark Oct 10, 2017.

Honda City or Maruti Ciaz. Which would you buy?

Started by JoeClark Oct 4, 2017.

Why Mercedes S class wins Against competition ?

Started by JoeClark Oct 4, 2017.

why are CrossOvers Becoming popular ?

Started by JoeClark Oct 4, 2017.

Software Change in ŠKODA Rapid?

Started by JoeClark Oct 4, 2017.

Want to buy secondary car used or new?

Started by JoeClark Oct 4, 2017.

How can you compare new cars?

Started by JoeClark Oct 4, 2017.

Regarding International Selling - Good or bad?

Started by JoeClark Oct 3, 2017.

What did you learn this week?

Started by JoeClark Oct 3, 2017.

How do you store your clothing?

Started by JoeClark Oct 3, 2017.

Where Do You Sell?

Started by JoeClark Oct 3, 2017.

How were February sales for you?

Started by JoeClark Oct 3, 2017.

Encyclopaedia Britannica Set, eBay or Amazon?

Started by JoeClark Oct 3, 2017.

How is your hoarded/unlisted stuff doing?

Started by JoeClark Oct 3, 2017.

How was your Q4?

Started by JoeClark Oct 3, 2017.

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GotoAssignmentHelp online help services for all subjects

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List vehicles to multiple websites with one click

Automatically list and delist your inventory to other online marketplaces including OVE, Adesa, Smart Auction, ebay, 7 Day Auto, etc. 

Still spending time manually posting and removing your vehicles? Still spending money paying separate fees on every website?

You can have your inventory posted to multiple marketplaces with one click using…

Grammarly Content Writing Tool for ADM Members

Michael from Grammarly writes:
"I came across your article on automotivedigitalmarketing.com and I was excited to see that you mentioned Grammarly as a helpful writing tool.…

Is Disciplined Asset Management Part of Your Culture?

Several months ago, a long term client-dealer admitted to me that he was finally ready to drink the water from the horse trough that I’d been continually leading him to for the last 25 years. This dealer has always had a lot of financial resources, both business and personal. Because of these extensive resources, he never felt the need to become properly trained to truly understand his balance sheet or its importance. His was one of the balance sheets that I referred to in one of my earlier…

Go Online, reinvest the money and move on

Online auction channels work much better than physical auctions when you need to wholesale aged and “as-is” units. Also it allows you to offer vehicles for sale without the expense and time required to transport the vehicles to physical lanes. 

To run an auction successfully, and get more eyeballs on your online lot, you need a reliable auto auction software.…

Is Selling a Junk Car to the Wreckers still the fastest way?

Open for debate!

Is it selling an unwanted vehicle to auto wreckers the fastest and hassle-free way or there are some government programs that are offering better benefits?

Selling a car to the wreckers in Perth, WA is still the most preferred option for the people, even if they are aware of the government recycling programs.

This might the be cause because they don't get any compensation for their vehicle removal

How is it on your side of the world?

Do you…

BDC Process for handling credit applications...

Just wonder how some of the high performing BDCs handle credit applications? Do you run the credit and give the prospect your opinion on if need cash down, co-signer, payment? Or do you work toward getting them to meet w. a credit specialist? If so, please share word tracks used to respond to "Can I just get pre-approved b/c Iive 30miles way?" or "I just want to get pre approved, email me back?"

Thank you

Seafood Restaurant Dubai – Best Seafood Restaurants in Dubai

When it comes to choose the food according to taste people never compromise for taste. They always need yummilicious food that varies from person to person. When it especially comes to Dubai you never take it for granted to find all top-class cuisines that are cooked with the best of tastes and flavors. It may include Italian, Chinese, Indo-Pak spices or even Japanese, the city present give an endless list of appetite for its best. For seafood darlings, it is no less than heaven as there is…

How Do Millennials Buy Cars?

Hello everybody!

There hasn't been much activity here recently but I still want to share my thoughts with those who keep looking for improvements. 

The topic that I want to bring up today is the way young adults think when they want to buy a car. Many dealers make one mistake by approaching every customer the same way. It is similar to trying to unlock different doors with the same key. People are different even within one generation, not to mention the inherent…

Twitter For Car Dealers

Hello all!

Some useful info about whether or not should dealers use Twitter to promote their inventory. …

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Car Crushers Cash for Junk Cars w/o Titles

JUNK CARS: CAR CRUSHERS CASH FOR JUNK CARS W/O TITLES

Junk carscan be bought in the state of Georgia with or without Titles by a licensed used car dealer. We service the Metro Atlanta area and beyond in a 50 mile radius. Car Crushers Cash For Junk Cars w/o Titles offers free towing when we buy junk cars. Sell your car to the crusher and get…

Continue

Posted by Melvin Mann on July 8, 2017 at 8:09pm

Car Crushers Cash for junk Cars w/o Titles

JUNK CARS: CAR CRUSHERS CASH FOR JUNK CARS W/O TITLES

Junk carscan be bought in the state of Georgia with or without Titles by a licensed used car dealer. We service the Metro Atlanta area and beyond in a 50 mile radius. Car Crushers Cash For Junk Cars w/o Titles offers free towing when…

Continue

Posted by Melvin Mann on July 8, 2017 at 8:04pm

Car Crushers Cash For Junk Cars w/o Titles 404-399-3474

JUNK CARS: CAR CRUSHERS CASH FOR JUNK CARS W/O TITLES

Junk cars can be bought in the state of Georgia with or without Titles by a licensed used car dealer. We service the Metro Atlanta area and beyond in a 50 mile radius. Car Crushers Cash For Junk Cars w/o Titles offers free towing when we buy junk cars. Sell your car to the crusher and get the most…

Continue

Posted by Melvin Mann on July 7, 2017 at 7:16pm

SEO 101: What attorneys need to know

As marketers, we’re responsible for staying on top of the latest online marketing trends.  The most important information you need to know is how to drive targeted traffic to your law firm’s website. This is where search engine optimisation (SEO) comes in. If you don’t know the first thing about SEO, have never heard of a meta description and wouldn’t know a targeted keyword if it fell through your office ceiling and hit you on the head, have no fear: today’s post was written just for…

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Posted by Roland Baker on June 12, 2017 at 1:47am

Charles Duhigg on the Power of Setting Smart Goals

As any inbound certified member of our community knows, setting SMART goals (that's Specific, Measurable, Achievable, Realistic, Time-bound) is the keystone managing (and measuring) highly productive sales and marketing teams.

Aligning these goals is what keeps marketing and sales teams in lock-step.

For example,…

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Posted by Roland Baker on June 12, 2017 at 1:46am

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GotoAssignmentHelp online help services for all subjects

Our GotoAssignmentHelp Best Assignment Help Website for Quality Assignment Writing Help. Take advantage of a pocket-friendly online assignment writing companies service. Visit us now and book an order.

assignment help online australia 

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assignment…

List vehicles to multiple websites with one click

Automatically list and delist your inventory to other online marketplaces including OVE, Adesa, Smart Auction, ebay, 7 Day Auto, etc. 

Still spending time manually posting and removing your vehicles? Still spending money paying separate fees on every website?

You can have your inventory posted to multiple marketplaces with one click using…

Grammarly Content Writing Tool for ADM Members

Michael from Grammarly writes:
"I came across your article on automotivedigitalmarketing.com and I was excited to see that you mentioned Grammarly as a helpful writing tool.…

Is Disciplined Asset Management Part of Your Culture?

Several months ago, a long term client-dealer admitted to me that he was finally ready to drink the water from the horse trough that I’d been continually leading him to for the last 25 years. This dealer has always had a lot of financial resources, both business and personal. Because of these extensive resources, he never felt the need to become properly trained to truly understand his balance sheet or its importance. His was one of the balance sheets that I referred to in one of my earlier…

Go Online, reinvest the money and move on

Online auction channels work much better than physical auctions when you need to wholesale aged and “as-is” units. Also it allows you to offer vehicles for sale without the expense and time required to transport the vehicles to physical lanes. 

To run an auction successfully, and get more eyeballs on your online lot, you need a reliable auto auction software.…

Is Selling a Junk Car to the Wreckers still the fastest way?

Open for debate!

Is it selling an unwanted vehicle to auto wreckers the fastest and hassle-free way or there are some government programs that are offering better benefits?

Selling a car to the wreckers in Perth, WA is still the most preferred option for the people, even if they are aware of the government recycling programs.

This might the be cause because they don't get any compensation for their vehicle removal

How is it on your side of the world?

Do you…

BDC Process for handling credit applications...

Just wonder how some of the high performing BDCs handle credit applications? Do you run the credit and give the prospect your opinion on if need cash down, co-signer, payment? Or do you work toward getting them to meet w. a credit specialist? If so, please share word tracks used to respond to "Can I just get pre-approved b/c Iive 30miles way?" or "I just want to get pre approved, email me back?"

Thank you

Seafood Restaurant Dubai – Best Seafood Restaurants in Dubai

When it comes to choose the food according to taste people never compromise for taste. They always need yummilicious food that varies from person to person. When it especially comes to Dubai you never take it for granted to find all top-class cuisines that are cooked with the best of tastes and flavors. It may include Italian, Chinese, Indo-Pak spices or even Japanese, the city present give an endless list of appetite for its best. For seafood darlings, it is no less than heaven as there is…

How Do Millennials Buy Cars?

Hello everybody!

There hasn't been much activity here recently but I still want to share my thoughts with those who keep looking for improvements. 

The topic that I want to bring up today is the way young adults think when they want to buy a car. Many dealers make one mistake by approaching every customer the same way. It is similar to trying to unlock different doors with the same key. People are different even within one generation, not to mention the inherent…

Twitter For Car Dealers

Hello all!

Some useful info about whether or not should dealers use Twitter to promote their inventory. …

Blogs Posted at Automotive Digital Marketing

How Your BDC Can Minimize Leakage with Digital Customers

Did you know that less than 6 in 10 women car buyers report not being satisfied with the initial greeting at car dealerships? Last week, we discussed how to improve in-store guest engagement with 7 ‘face-to face’ suggestions.

However, when the initial interaction is via email or social media, your response is no less important. Digital communications have the advantage of being read when your customer has the…

How Much Are The Cars Worth on Jerry Seinfeld's Show?

Jerry Seinfeld's "Comedians In Cars Getting Coffee" is one of the more popular shows on Netflix, and has been running for ten seasons. In the show, famous comedian Jerry Seinfeld has coffee and fun discussion with another famous funny person, such as Jay Leno, Dave Chappelle, or Ellen DeGeneres.

 

The car Jerry drives to pick up his guest, usually is the star of the show.

 

Black Book, which tracks valuation histories on collectible autos, recently conducted an…

If I Out Call You, I’ll Out Connect You

At its core, sales is a numbers game. It always has been and always will be. If you’re selling the same product that others are selling, you can only expect to close a percentage of customers that come into your store. In our industry, top performers close 50 to 60 percent of their appointments.

 

Therefore, logic dictates the only way to increase sales is to make more appointments. We all know you can’t rely on “ups” alone.  So, how do you get more appointments? It’s pretty…

SURVEY SHOWS MANY DEALER PRINCIPLES ARE UNAWARE HOW THE NEW TAX LAW MAY AFFECT PARTICIPATION PROGRAM SELECTION

Dealers Must Make Decisions to Protect
Participation Program Tax Losses

 

Protective Asset Protection, a provider of F&I programs, services, and dealer-owned warranty programs, announced…

Troubled Transmission? 4 Ways to Check for Major Problems

Problems with your transmission can lead to costly repairs or even the early death of your vehicle. You need to be able to see the signs before it’s too late. Here are some of the things that you may notice or items to check for if you think that your car is having transmission…

Lease Credit Approval Rates Drop Slightly To 69.8% in September

Lease Approval Ratings Drop by 3.9% in the Month of September after Steady Increases over Previous Four Months

 

CINCINNATI, OHIO (October 16, 2018) – Swapalease.com, the nation’s largest car lease marketplace,…

Automotive digital marketing trends you need to watch out for

There are many things to be learned from the automotive industry. It is necessary to offer the consumer convenience, campaign on various platforms, and completely embrace digital marketing. Companies and organisations involved in the design, development, manufacturing, and sale of motor vehicles have understood that it…

Is it time to sell your car or trade it for another? Here’s how you can tell

Are you thinking of buying a car? Well, you aren’t the only one.

The automotive industry is doing reasonably well even in today’s economic conditions. International car sales were 79.02 million in 2017. This figure is expected to rise to 81.5 million units by the end of 2018.

Whenever you buy a new car, you are faced with a dilemma. You have to decide…

When is the Best Time to Replace Your Windshield?

Your windshield is a big part of your safety on the road. Driving with a windshield that has any kind of damage can negatively affect your visibility and in turn possibly endanger you and others on the road. It’s critical to take note of any and all signs that denote the need…

How Do I Stack Up to My Competition? - Session at Digital Dealer

This session presents an opportunity to learn how your dealership performs against industry averages in SEP, PPC, and social media, as well as how to use data to increase traffic and conversions. It does so by posing two important questions that most dealership owners, general managers, and…

Auto/Mate Integrates DMS with DocuBizz

Invoice workflow solution streamlines accounts payable processes in auto dealerships

Albany, NY – October 15, 2018​ – Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with DocuBizz, experts in automated invoice workflow solutions. Auto/Mate customers can now streamline their accounts payable process with DocuBizz’s intelligent and intuitive workflow solution.

 

"DocuBizz is an…

Used Pickup Truck Auctions: 4 Things To Inspect Before Buying

There are various considerations you need to take when buying salvage trucks for sale. In addition to an in-depth inspection of its history and documents, it is also crucial for you to examine the pickup truck thoroughly before finalizing your decision on whether or not it is a worthy buy. Although it's advisable to seek…

Prius Named Best-Loved Car

In the United States,it can not be denied that the gas miser Toyota Prius is very popular.In Europe,it appears that tidy diesel innovation has the edge over hybrid modern technology in appeal.When it concerns pleasing the requirements of drivers in the UK though,the Prius is the leading choice of automobile buyers.…

Buy a Used Car without Having to Worry About Maintenance Issues

Buying a car can be a bit of a tedious task, especially if it is your first car, and we understand. You can avoid confusions if you figure out your requirements and set your priorities straight. Setting your priorities right will help you choose the car you need, even if it is not the car you want. Whether you require a car with space to keep the groceries, or you give more importance to MPG than power; you need to understand your requirements first. If you consider finding the answers to…

Recent Trends for SEO in the Automotive Industry

Latent Semantic Indexing

Latent semantic indexing, or LSI, influences SEO marketing more and more as Google does a better job understanding search intent.
To be effective with SEO you have to know how LSI influences how a consumer searches for a car…

Using Customer Service as a Marketing Tool

It hasn’t been that long ago that customers were only able to handle customer service issues in person or by phone. Now, of course, there are many options for customers including social media, chat or through reviews. What would you do if a customer were standing in front of you paying you a compliment? Hopefully, you…

Where Oh Where Has the Service Department Gone?

Arguably, one of the most important marketing channels any dealership has is their website. Think about it. How much money do you spend simply to get customers there? When you combine all marketing efforts including, but not limited to, SEO, SEM, some third-party listing sites and…

3 Simple Car Repairs that Make a World of Difference

Your car provides an easy mode of transportation to quickly get you where you need to go. Over time, however, your car’s performance can begin to degrade, both in its basic function and in your experience while driving it. As with any object that sees frequent, heavy use, your car has certain components that can begin to degrade,…

Finding a Great Car Doesn’t Have to Be Complicated

Don’t assume that a car search has to be a nightmare. It doesn’t. If you’re careful and resourceful, finding the car of your dreams can actually be a productive and straightforward process. You simply have to know what you want out of your vehicle from the get-go.

Look for a Highly Regarded Vehicle…

Affiliate Marketing: What is it?

Many consider affiliate internet marketing one of the most effective methods of promotion. Only email campaigns, search marketing or PPC advertising show higher efficiency - but if we talk about cost, the leader is no longer so unequivocal. So what is it?

Content

Definition
Types of programs
Instead of conclusion

Definition

Affiliate marketing is an…

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